Research, knowledge and good brands account for a substantial part of the value of companies. All these assets are important for a company’s competitiveness and growth. The need to protect these have never been greater.
In many cases, companies may not even be aware of the value of their intellectual property rights, and how they can be protected.
We have extensive experience in working with IP rights and can help companies protect trademarks, patents, designs, copyrights etc. We are aware of all the details and know when challenges typically arise and how to deal with them.
Based on our experience, we can help companies prepare the right commercial strategy for the protection of their intellectual property rights – from registration of intellectual property rights to stopping the potential infringement of such rights.
The success of companies depends to a great extent on having the right sales strategy as regards both markets and sales channels, including the use of agents, distributors and franchise solutions.
Many companies choose to sell their products and services in online stores as the costs are lower than for physical outlets. However, it is worth noting that the rules for online trading are relatively complicated and constantly changing.
Marketing is crucial to successful business. Today, companies make extensive use of online marketing and social media in their marketing, requiring new types of legal insight.
More and more companies are choosing to outsource some or all of their IT systems. This creates a need for clear contract documents to be drawn up with suppliers of IT services.
Media such as films, music and images are being shared and exchanged on the internet to an ever greater extent. Much of the exchange takes place without the consent of the copyright holders, who consequently suffer serious financial consequences.
Many companies have a great need to protect their designs and to be able to quickly put a stop to any infringements.